Livestream. Story. Messaging. Voice. Copywriting.
Connecting People & Live Events
A company in rapid growth. A sector taking off like a rocket. And technology evolving at lightning pace. Welcome to Livestream and the world of streaming live video.
Tanj worked with Livestream to develop its brand story — a conceptual foundation that marries brand strategy with business strategy and helps the company, which has a massive portfolio of products and services, connect with a wide array of audiences. That includes everyone from viewers and producers and global brands to current employees, new talent and the media.
Once the core brand idea of “connecting people and live events” was in place, we created a brand messaging and voice system and crafted all of the sales copy for their website.
Watch Livestream (as in the destination, their events and the company). There are definitely more good things to come.
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