Posts featuring Naming Hot Takes

Brand Naming Insights for Startup Founders

Every startup founder knows the basics of naming: keep it clear, memorable, and legally available. But what separates...
November 12th, 2025

Brand Naming Insights for Product Managers

Naming is one of the most important (and underestimated) parts of creating a new product. It’s not about being clever...
November 10th, 2025

Naming Insights for CMOs

You already know the checklist: clear, memorable, trademarkable. But let's be honest — that's not what...
November 6th, 2025

In the New: Scott Milano Talks Philosophy of Naming on the Branderman Podcast

Our very own Scott Milano has a philosophical conversation about naming with Hernán Braberman on his podcast,...

Brand Naming Insights for CEOs

Every CEO knows the basics. Make it memorable, make sure you can trademark it, don't pick something stupid. But...
November 1st, 2025

Tanj Founder — Scott Milano — Speaks to Fast Company About the DOD Renaming

Tanj Founder & Managing Director, Scott Milano, was featured in a recent Fast Company article on the renaming of...
September 10th, 2025

Big Names in Naming: An Interview with Naming Expert Scott Milano

Our very own Scott Milano sat down with Caitlin Barrett to discuss all things naming on the latest episode of the Big...
July 31st, 2025

Naming Hot Takes - CEO Edition

Fifth and final in our series — 🔥 Naming Hot Takes 🔥 The CEO edition is live! This booklet features a...
May 15th, 2024

Naming Hot Takes - CMO Edition

Fourth in our series of five — 🔥 Naming Hot Takes 🔥 — the CMO edition is live! This is for CMOs who, presumably...
May 1st, 2024