Posts featuring Naming Trends

2025 Brand Naming Trends

2025 is starting on a wild note. All that's going on in the world undoubtedly effects how brands name right now,...
February 25th, 2025

How to Name a Meme Coin

How to Name a Meme CoinThe world of cryptocurrency is as dynamic as it is unpredictable. Within this digital...
January 28th, 2025

Naming Your D2C Skincare Brand

Ready to put your best face forward? Your D2C skincare brand needs a name that grabs attention, reflects your values,...
December 23rd, 2024

Lay of the Land: Faux Meat Naming Trends

As a life-long fan of faux meat, the proliferation of options (and improvements) in recent years has been awesome to...

Lay of the Land: Basketball Naming Trends

The basketball is an international icon, and it has come a long way since James Naismith and A.G. Spalding & Bros...
May 18th, 2023

Lay of the Land: Aesthetic Baby Brands

Once upon a time, baby showers and nurseries were filled with pastel pinks and blues and yellows and greens;...

Lay of the Land: Canned Mocktails

The word “mock” means not authentic or real, but without the intention to deceive. By that definition alone,...
January 24th, 2023

CES 2023 Naming Trends: The Good, The Bad & The Weird

Along with a range of wild new technology at this year’s CES, there was a solid range of new names. Everything from...
January 10th, 2023

Lay of the Land: DTC Cookware Naming

Direct-to-consumer cookware brands have been around for a while, but 2020 was a turning point for the category. Covid...
November 9th, 2022