The demand for buy-now-pay-later services has made its way across markets globally for several years now, and our fintech client was making a strong entry into the market in the Philippines with this particular service as its starting point.
Given that the service was just the tip of the iceberg in terms of the brand’s ambitions for the Philippines, we needed a vast name that left plenty of room for the brand to expand into almost any type of financial services.
Hence the name Skyro — the sky’s the limit on what the company could offer, and how it could help empower consumers to reach their full financial potential.