Launching a new name is one of the most thrilling and nerve-racking moments in a brand’s journey. Before you make it official, it’s worth pausing for one last gut check.
At Tanj, we’ve helped hundreds of organizations, from emerging startups to global leaders, create and launch names that stick. And if there’s one thing we’ve learned, it’s that even the strongest name can stumble if it’s not fully launch-ready.
That’s why we created the Brand Name Launch Checklist. It's a simple, practical tool to help you make sure your new name is ready to take off confidently.
Whether you’re naming a product, rebranding a company, or rolling out a new division, this checklist will help you cover every critical step before launch day.
Download the checklist below and make sure your name is set up for success.