Posts featuring Jill Stanewick

B2B Names Matter. Here’s Why.

When it comes to B2B companies, your name is essentially your first handshake with potential clients. It’s the...
By Jill Stanewick ●Branding ● Naming
December 23rd, 2024

How to Name a Fintech Company

In the fast-paced and highly competitive world of fintech, your company’s name is more than just a label—it’s your...
By Jill Stanewick ●Naming
December 23rd, 2024

Naming Your D2C Skincare Brand

Ready to put your best face forward? Your D2C skincare brand needs a name that grabs attention, reflects your values,...
By Jill Stanewick ●Naming ● Naming Trends
December 23rd, 2024
Name-review-01

Misspellings We Can Get Behind

Misspelled names are the worst, amiright? Lots of people say they hate them — namers and naming clients alike....
By Jill Stanewick
September 26th, 2024

Between Two Names: FanDuel vs. Draft Kings

With sports betting being legalized in more and more states, we’re seeing a lot more of the companies that offer it....
By Jill Stanewick ●Between Two Names ● Naming
May 2nd, 2024

Lay of the Land: Faux Meat Naming Trends

As a life-long fan of faux meat, the proliferation of options (and improvements) in recent years has been awesome to...
By Jill Stanewick ●Lay of the Land ● Naming ● Naming Trends
April 23rd, 2024

Naming Terms Guide

We aim to make naming discussions straightforward, clear and fun. But we admit there’s a bit of jargon that...
By Jill Stanewick
April 17th, 2024

New Guide - Uncommon Ways to Unlock Creativity In Naming

What was a series of simple blog posts has ballooned into a 25-page booklet!Don't worry though — it's a...
By Jill Stanewick
March 26th, 2024

Uncommon Ways to Crack Open Creativity in Naming: “Time On Your Hands” Edition

If you’re working on naming something, there are tons of excellent digital resources at your fingertips. But...
By Jill Stanewick ●Naming ● Uncommon Inspiration
March 21st, 2024